Internet Marketing Services
5.0 Rating on GoogleThe audience
| Measure | King County | Typical Washington county | Typical U.S. county |
|---|---|---|---|
| Median household income | $116,340 | $68,172 | $60,522 |
| Median home value | $761,500 | $332,200 | $159,500 |
| Median rent | $1,950 | $1,093 | $818 |
| Adults with a bachelor's degree | 54.8 percent | 27 percent | 21.1 percent |
| Workers who work from home | 22.6 percent | 10.9 percent | 7 percent |
| Foreign-born residents | 24.5 percent | 7.5 percent | 2.7 percent |
Source: Census ACS 5-year survey, 2018 to 2022; the typical county is the median one.
Trust at a glance
In a county where 43.8 percent of households rent and the median rent is $1,950, many customers are new to a neighborhood and have no neighbor to ask. They ask a search box instead, and they judge a business by what appears in the first screen: a profile with photos, a rating, a website that loads and says what you do and where. King County online marketing is the work of making that first screen true, complete and consistent, whether the customer is in Seattle or anywhere else in King County, Washington.
Internet marketing, online marketing and digital marketing are different names for one job, and internet marketing in King County is no exception. For a King County company it has six parts: the website, the Google Business Profile and Maps listing, reviews, social profiles, email and text follow-up, and tracking. Skip one and the others leak. A strong website with no tracking cannot tell you which zone pays; a fine profile that sends people to a slow page loses the call anyway.
Six touchpoints
Does it load quickly on a phone connection, say what you do and which places you serve in the first screen, and put a tap-to-call number where a thumb can reach it? Many sites here look fine on a desktop in a Bellevue office and fail on a phone in a Kent parking lot.
We check the primary category, the service areas or the address, the hours (including holiday changes) and recent photos. A trade that travels should list the cities it serves; a storefront should confirm the pin sits on the right door.
Recent, specific reviews with owner replies tell a new customer you are active. We look at whether reviews mention the service and the place, and set up a simple request after each finished job or visit.
Names, logos, hours and links should match the site. A neglected page with old hours does more harm than no page. For service businesses, social is a proof library, not a posting chore.
The cheapest customer to win is one who already knows you. A short reminder, a quote follow-up and a review request by email or text turn a one-time job into a repeat one.
Calls from the site, calls from the profile, forms and directions requests, each tied to its source. If you cannot say which page or zone brought a call, the audit starts there.
Who works here
| Sector | Workers | Share of workers |
|---|---|---|
| Professional, scientific and technical services | 218,382 | 17.6 percent |
| Retail trade | 150,788 | 12.2 percent |
| Health care and social assistance | 144,233 | 11.6 percent |
| Manufacturing | 99,980 | 8.1 percent |
| Education | 99,455 | 8 percent |
| Accommodation and food services | 76,920 | 6.2 percent |
Census ACS 5-year estimates 2018-2022, workers 16 and older by industry.
By type of business
| Type of business | Check first | The usual weak spot |
|---|---|---|
| Home service company | Service-area Business Profile and call tracking | Pages that name only one city while the crew drives across three |
| Medical, dental or beauty practice | Profile per location, review replies, booking link | A booking form that is slow or hidden on a phone |
| Restaurant or shop | Hours, menu or product pages, photos | Holiday hours and event-week changes that were never updated |
| Professional office | Practice-area pages and credentials | One long page that tries to rank for everything |
| Industrial or distribution supplier | Capabilities pages, contact paths for buyers | No page for the industry the buyer works in |
| Island or rural business | Service area, travel time and schedule | Nothing about the ferry or the drive, so visitors guess |
Order of work
We search the way a customer would, from a phone, on a mobile connection, and write down what appears for your name and for your service plus a place. The gaps become the list.
Wrong hours, mismatched phone numbers, a broken form and a missing profile category cost calls today and are quick to repair. They go before any new campaign, then the map listing and the main directories are brought into line.
Service pages, place pages and a steady flow of reviews come next. They are the base of SEO for King County companies and the reason an ad later lands on a page that converts.
With tracking in place, add search ads, social ads or email where the numbers justify it. Google Ads and Meta Ads (Facebook and Instagram) come after the audit, not before.
What it costs
Questions
The audit is part of the first conversation. Ongoing work starts at $495 a month for RankGuarantee™ with 25 landing pages. Organic Growth tiers are Silver at $1,495 (no website), Gold at $2,495 (managed website) and Platinum at $3,495, all month to month with no contract and no setup fee. Paid ads management is separate, from $895 a month, and ad spend goes to the platforms.
In practice the three names describe the same work: getting found and chosen on the web through the website, maps, reviews, search, ads and follow-up. People use different words, so we write for all of them. What matters is the checklist underneath, which is the same whichever name a King County owner types into a search box.
The website, the Business Profile, reviews, social pages, email and text follow-up, and tracking: the six parts of internet marketing for a company here. We read each the way a customer on a phone would and rank the fixes by how many calls they are likely to protect. You get a short list in plain language, not a long report, and you can use it with us or without us.
There is no magic number, and we will not quote one. What helps is recent, specific reviews that mention the service and the place, and replies from the owner. In crowded lanes, like dentists or salons, a steady habit matters more than a one-time push. Ask after every finished job or visit and answer every review, good or bad.
For most businesses, yes. A profile answers where and when; a website answers what, why you and how much. It is also the page that ads, social posts and directory listings point to. Without it you cannot track which source brought a call, and you have no room for service and place pages that carry long-term search value.
Say both when both are true. People type Seattle online marketing company as shorthand for the whole metro area, but they also type Bellevue, Kent, Renton and the Eastside. Name the city where you work, mention nearby cities you serve and use Seattle where customers from the city or the wider area are likely to come from, without claiming places you do not cover.
It matters as proof more than as a posting routine. A tidy page with real photos, a link to the site and current hours supports trust when someone checks you out. Posting every day is not required. A few strong before and after photos, a short answer to a common question and a seasonal reminder are enough for most trades.
Open it on your own phone with the wifi off, search for your business by name and for your service plus a nearby city, and try to call, get directions and fill in the form with one thumb. If any step is slow, hidden or confusing, so is it for a customer on I-5 or in a ferry line. We test the same way and tell you what we find.
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Get in Touch
Send us your website address and the part of the county you serve, and we will tell you what a customer sees first and what to fix first in your internet marketing. Call 610-825-4363 or email hello@getphound.com.